Hi, I’m Casey.
As a strategic communications professional, I specialize in crafting compelling narratives, building strong brand identities, and driving impactful public relations campaigns that enhance engagement and visibility.
About me
I am currently pursuing my Master’s degree in Digital and Social Media Communications, building on a strong foundation from my Bachelor’s degree in Mass Communications, where I graduated cum laude with a focus in public relations. During my time at the University of West Georgia, I served as Communications Director for Bluestone, a student-run PR firm, where I honed my skills in strategic communications, event planning, and team leadership.
Through my experience in public relations and marketing, I’ve developed a passion for crafting impactful messaging, managing brand identity, and executing successful events. I am currently seeking opportunities in marketing, PR, or event planning where I can bring my expertise, creativity, and leadership to a dynamic team.
Fentanyl Stops Here Campaign
Campaign was developed to combat fentanyl addiction and overdose in the Carrollton community while addressing harmful stereotypes. The initiative included creating deliverables, a PR communication plan to achieve key objectives, and a cohesive brand identity to drive awareness and advocacy.
Clients
West Area Women’s Missionary Society
Campaign aimed to enhance internal communication and expand social media presence by adopting Facebook. The plan included a content calendar, devotional quotes, and Facebook tutorials to engage members, improve outreach, and increase visibility for the organization.
Columbus Community Orchestra
Campaign aimed to enhance community engagement and expand the organization’s visibility through a strategic communications plan. The initiative included developing a website, creating a social media content calendar, and implementing media outreach strategies to boost awareness, increase event attendance, and strengthen connections with key audiences.
Awards
Level Up Leader
2024
Cum Laude
2024
Best Poster GURC
2023
Referrals
"Casey has shown success in and outside of the classroom with me and has done a tremendous job as a leader in the bluestone student-run PR firm. She is the Director of Strategic Communications, and her portfolio is extensive. "
Kelly Williams, Professor
"It has been a true pleasure to see Casey grow into a public relations professional as she continues to show great initiative and enthusiasm. She’s dependable yet a team player and has been a fantastic leader who represents the values of our firm. "
Taylor Bryant, Professor
Get in Touch!
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