Fentanyl Stops Here Campaign
Focusing on partnering with local law enforcement, schools, and healthcare facilities. Key components included educational outreach, social media engagement, and community events to fight the fentanyl crisis in Carroll County.
Year
2024
Client
Carroll County Fentanyl Awareness Coalition
Fentanyl Stops Here Campaign
My role and strategy:
In this project, I focused on:
Communication Planning: Developed a comprehensive communication plan outlining the coalition’s objectives, including key elements such as budget, timeline, and evaluation metrics.
Team Leadership & Collaboration: Led my team to ensure alignment with the client’s goals, working closely with the creative team to maintain consistent branding and messaging.
Content Development: Created compelling content to enhance public engagement and awareness while drafting clear and impactful messaging.
Client Relations & Deliverables: Presented communication plans and deliverables to the client throughout the process, ensuring alignment with objectives and making necessary refinements for an optimal client experience.
